What does your "Brand" stand for? Whether it's a company, product or individual, your Brand Value is important. In order for you to capitalize on and strengthen your brand recognition; regardless of your market, you will need to convey your brand promise in a way that is consistent with the quality of your services. That way as you develop other aspects of your business, your brand will be reflected consistently and will become instantly recognizable.
Brand Innovation (Development and Management)
We are creative thinkers who challenge the status quo
Every creative assignment is unique. We review each one holistically and develop strategies that offer the strongest opportunity for success, not merely the ideas that have worked in the past. The brand management landscape has changed significantly with the advent of emerging interactive and online media, and we work hard to be leaders and not just keep pace with its ongoing evolution.
We are ready to work with you and your team to develop and implement a proactive, comprehensive, integrated brand that takes your company to a new level locally, regionally, nationally and globally.
Some of our unique capabilities include:
- Strategic Marketing Plan
- Brand Strategy and Identity
- Graphic Design
- Webisodic Branding
- Media planning and buying
- Advertising Campaign Development (TV, Radio, Online, Print and OOH)
- Trade Show / Signage Design
Our Process = Conceptualization > Planning > Execution
Public and Media Relations
We know communications
We've created memorable communication programs for individuals, corporations and government agencies alike. We have positioned our own agency and our clients on mainstream media like CNN, USA Today, Black Enterprise Magazine, Inc. Magazine, Fox News, CBS News to name a few big boys and we're known for dominating local media coverage for our clients' target markets.
Our first-hand knowledge of how to be informative and creative while educating media, consumers, residents, corporations, and organizations is matched by our expertise in verbally communicating using various channels of engagement that get you major exposure.
Some of our unique capabilities include:
- Social Media Planning & Execution
- Media Outreach
- Start-Up / Product Launches
- Market Entry or Repositioning
- Brand Building
- Lead Generation
- Investment Attraction
- Reputation and Crisis Management
- Comprehensive Media Training
Web Development and SEO
We know emerging technology
An effective website is more than a creative interface design with flash animation; it drives users through your sales process. Our highly creative web experts will develop the most competitive and user friendly website initiative for your brand. Our motto is to create pages that turn potentials into customers from your website which becomes your online communication hub.
Then our SEO team will direct leads to your website from the cluttered environment on the internet when people are looking for services you or your company provides.
Some of our unique capabilities include:
- FLASH Presentation Development
- E-Commerce Systems - With digital delivery and real-time credit card processing
- Website Programming (HTML, CSS, JavaScript, PHP, AJAX, JQUERY, XML, XHTML, ASP, ASP.NET, JAVA, Flex, ActionScript)
- Design: Adobe Flash, Indesign/Illustrator/Photoshop
- Databases: MySQL, Oracle, SQLServer, Sybase, DB2
- Blog Design & Development
- Message Board Development
- Test and verify delivered system against original requirements
- Content Management: WordPress, Joomla, Drupal, Custom CMS, Alfresco, OpenCMS
- Website Maintenance
Inbound Marketing
We know how to reel them in
Here we work extensively on the key elements; define your message > choose the channel of interaction > Enrich you customer experience > lastly but not least; measure > improve
Some of our unique capabilities include:
- SEM (Search Engine Marketing)
- SEO (Search Engine Optimization)
- PPC (Pay Per Click) Management
- Social Media Marketing
- XML Feed Management - Shopping Comparison Engines (CSE's), Google Base with Auto Disabler & Governor rules
- Search Analytics - Consolidated reporting for all things search
- Third Party Click Validation - Click fraud detection tools
- Web Advertising
